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MEDIA CENTRE

First West Credit Union set to implement FICANEX AI-powered chatbot solution this year

LANGLEY, B.C. – FICANEX® is pleased to announce that First West Credit Union is the latest financial institution to have chosen to adopt tunl.chat this year. Equipped with AI-powered capabilities, tunl.chat will enable conversational banking for more than 250,000 credit union members across First West’s four locally-known brands – Envision Financial, Valley First, Island Savings, and Enderby & District Financial – as well as for others seeking information about financial products and services on their websites and other digital channels.

With the power to provide answers in any service category imaginable, tunl.chat has the ability to fully automate up to 70% of inquiries on a 24/7 basis, empowering employees to focus on high-value interactions while reducing call centre wait times. Access to extensive data analytics helps identify key opportunities to improve the service experience and increase customer satisfaction.

“As an organization that thrives on innovative solutions to drive value for our members, tunl.chat will allow us to meet the increasingly growing expectations of those that are looking to solve their banking questions on their own schedules,” says Angela Brown, Head of Brand Engagement and Storytelling at First West Credit Union. “The added ability to personalize the member experience and tailor each journey within the chatbot allows us to further align the tool with our brand and how we communicate with our members across our different channels today.”

“FICANEX is continuing to see growing interest in customer service automation from member financial institutions across the country, and we are proud to have First West Credit Union join the list of clients that will be implementing this innovative solution,” says Michael Barr, Chief Customer Officer at FICANEX. “COVID-19 has drastically changed the way that people engage with their financial institutions, and the current situation has placed significant pressure on credit unions and Tier 2 banks of all sizes. Our solution is designed to help these organizations respond proactively by ensuring they are equipped with the technology needed to handle the influx of inquiries, all while delivering a substantially enhanced customer service experience,” added Mr. Barr.

Company Information

About First West Credit Union

First West Credit Union brings together the best of both worlds, combining the scale, stability and solutions of a leading Canadian financial institution with the care and community leadership of a local cooperative. Powered by the leadership of Launi Skinner, First West is Canada’s premier multi-brand credit union, serving 283,000 members through four admired community brands: Envision Financial, Valley First, Island Savings, and Enderby & District Financial. With approximately $20 billion in total assets and assets under administration, First West makes it easy for its members to get impactful, practical advice and personalized service that’s truly in their best interests, through 45 branches across B.C., a Member Advice Centre and leading digital tools.

Since 2010, First West has given back more than $41 million to its communities, while cultivating a culture with its 1,250 team members that is recognized nationally with Canada’s Most Admired Cultures Award, BC’s Top Employers Award, 5-Star Psychological Safety Award, and the Canadian Workplace Wellbeing Award. Learn more at firstwestcu.ca and see how we’re redefining banking to create a future where everyone can flourish.

About FICANEX

FICANEX consists of FICANEX Services Limited Partnership which owns and operates THE EXCHANGE Network; Canada’s largest surcharge-free ATM network, and FICANEX Technology Limited Partnership which developed andsupports the tunl. technology platform; providing next-generation digital services for over 170 financial institutions across Canada, allowing them to effectively compete in the digital era of financial services. For more information please visit: www.ficanex.ca

Media Contacts

Michael Barr

Chief Customer Officer
FICANEX
(905)-864-5992
Michael.Barr@Ficanex.ca

Josh Juhlke

Communications Manager
c: 604.309.6066
jjuhlke@firstwestcu.ca