First Reads 1.3

Video: What is innovation?
Innovation has reached the status of buzzword in the marketplace. But do we really know what it is when we see it? Dell Services Chief Innovation Officer Jim Stikeleather provides his insight on what makes something innovative and how it happens inside the organization. See the video >>

Three myths about what customers want
Harvard Business Review network blog
In the last part of a three-part series on the findings of a new Corporate Executive Board study, the researchers explore prevailing myths about what customers want. The insights are surprising. Read the full post >>

Does Lean really apply outside manufacturing?
Lean Pathways blog
Insights from the Lean Pathways blog of Lean thought-leaders Denis Pascal and Al Norval. In this post, Al considers why some organizations have difficulty applying Lean in all aspects of their business, especially when Lean has organization-wide potential. Read the full post >>

See previous First Reads

• First Reads 1.2
• First Reads 1.1

About First Reads
We’re sharing some of the best, current content on the web that resonate with the things we believe and our journey to do financial services differently—and have significance for you, your credit union or business. The views expressed don’t necessarily reflect official First West positions, but we value the facts and thought leadership nonetheless.