First West Model Overview

Over the last decade—and in particular the last three years—banking has undergone a dynamic transformation. The recession being experienced around most of the world has resulted in dramatic changes in the areas of competition, regulation, and consumer needs, expectations and attitudes.

First West embodies a completely new way of doing business in the financial services industry. Its unique operating model enables it to provide efficiency, stability and strength to its credit union partners while still preserving localness and autonomy. 

With a simple focus of making a real difference in the financial lives of people everywhere, the team at First West is committed to creating a network of like-minded credit unions with the size to work big and the grassroots common sense to work local through leadership, passion and cooperation.